Cook EasierĪs you can see in the video, ingredients and steps can be checked off as you go, which makes it so much easier to keep track of your progress as you’re working through a recipe. Right now, the app tracks my website pretty closely but the great thing about apps (as opposed to cookbooks) is that they can be updated, and I plan on creating some new recipes that will only be available in the app over the coming months. It’s like having your own personal recipe box to keep track of what you’ve made and loved, or what you’d like to try next. I’ve found these really convenient to store my own staples that I make regularly. FavoritesĮach recipe can be saved to your own personal favorites folder, available right at the top of the main screen for easy access. That’s why my primary focus with the app was discoverability, with the “shuffle” feature, curated collections, search, and detailed tags, it makes it so much easier to find hidden gems and get inspired. Do you remember those insane taquitos with black bean filling? Or the no-bake vegan Twix bars? Exactly.

One of the frustrations with my website is that things get lost so quickly.

Discoveryīut all of this content can be overwhelming if not organized properly. All of them in your pocket, accessible anytime, anywhere. Each recipe includes a full-screen photo, description, and “meta data” like cook time and servings. TONS of ContentĪs mentioned, there are 275 recipes in this app, including over 80 main dishes, 50 desserts, 50 breakfasts, and much more. This makes the experience so much faster and smoother, and allows me to reduce my overall need to run ads on the website as well. For a small one-time fee you can access all my recipes with no ads.

I’ve been thinking (and writing) a lot lately about how to move away from an ad-based monetization strategy to something more meaningful and this is a step in that direction. And part of the reason it’s so fast is – 2. I think my website works great, but this is at least an order of magnitude faster than browsing the website. You can go from opening the app to viewing the ingredients for your chosen recipe in about 2 seconds. 20x FasterĪs you can see in the video, the app is optimized to be lightning fast. …but if you need more convincing, here’s a roundup of 10 reasons why you definitely want to download this app today 🙂 1. The app is available now for both iPhone and Android at the following links:

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